Effective Marketing Solutions

     Have you ever read any of Malcolm Gladwell’s books?  He’s written a few bestsellers including Blink, The Tipping Point and Outliers. Why do I ask?
      Because he’s a true master in using show don’t tell.  And put simply, this is one of the most important techniques in sales and marketing.
     In fact, I don’t [...]

     One of the most common mistakes I see in businesses is that many attempt to make a sale too fast.  It’s like meeting someone and proposing marriage before asking them out on a first date.
     Good marketing is like a relationship.  And it has a life cycle of its own.
     First you need to find prospects that [...]